Episode 57: Designing a Flexible Product with Customer Feedback with Matt Doyle of Array

Matt Doyle, CEO of Array, joins host Ledge on today’s Leaders of B2B podcast. Array provides a software as a service solution aimed at operational and process experts. It allows them to create an application to help the process flow without involving the IT department, and it does this through a no-code interface.

Doyle discusses the importance of product development, and this podcast features a deep understanding of the product formulation. This includes design-based thinking and lean methodologies. 

Doyle talks about the global trend on no-code solutions, and the importance of focusing on the true experts: the end-users. He also reveals how he has expanded into a community, building an accelerator program that helps startups interested in no-code solutions into this community.

Formulating the right product that appeals to the right audience is critical to success. This episode features a great individual in product design, and insightful content for anyone looking to emulate the thought process.

Listen to today’s podcast and check out other great content on the LeadersofB2B.com.

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Episode 58: Using Computer Simulations to Make Medical Devices Better with Arlen Ward of System Insight Engineering

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Episode 56: Making A Great Product in the Data Security Space by Using Customer Input, with Rajesh Parthasarathy of MENTIS